Turning Payment Challenges into Growth Opportunities with Viing
Viing is a gift collection platform that allows friends, family and colleagues to chip in towards cards and gifts without the administrative burden. Viing chose Ryft because of its customer-first approach, competitive fees, and its unified payment processing and payout solution.


The search for scalable, efficient, and customer-focused payments
Before switching to Ryft, the team at Viing faced several issues with Stripe. These challenges drove them to do an in-depth evaluation process for a new provider:
- High fees: Stripe’s payment fees were particularly impactful due to the high volume of transactions processed by Viing.
- Poor support: The lack of a dedicated account manager meant Viing dealt with slow response times and inconsistent support from different representatives.
- Limited end-to-end capabilities: In the absence of a unified solution, the team were forced to rely on fragmented tools for payment processing and payouts.
- Growth constraints: Viing felt they weren’t being commercially or technically supported as they scaled.
The customer service wasn't great with Stripe,” explains Elena, Co-founder at Viing. “It would take a long time to get responses and you'd be dealing with different people all the time. You expect better service, especially when you're paying high fees.”
A unified payment solution with unmatched support
Viing were drawn to Ryft because of the product and collaborative working relationship. Key benefits included:
- Lower fees: Ryft offered flexible transaction fees which significantly lowered the cost of high-volume processing.
- Comprehensive solution: Ryft provided a unified solution for payment capturing and payouts, eliminating the need for multiple tools.
Responsive support: Quick response times and open communication from Ryft filled the team with confidence during the decision-making process and beyond.
One of the main things that drove us to Ryft was that it provides an end-to-end solution that allows us to capture payments and trigger payouts all under one roof,” explains Chris, Co-founder at Viing."
Enhancing payment operations and driving growth
Switching to Ryft has delivered measurable benefits for Viing:
- Payment fees: Lower transaction fees have significantly reduced operational costs.
- Alignment of vision: Ryft’s energy and growth-oriented mindset have nurtured a strong and productive partnership with Viing.
Consistent support: An open and collaborative relationship with Ryft’s team has reduced stress levels and increased confidence when handling payment-related challenges.
Working with Ryft has been a breath of fresh air,” states Elena and Chris. “Their collaborative approach and willingness to adapt make them the perfect partner for companies with ambitious growth goals."
Key Benefits
Ready to get started?
Our payment experts are here to talk through your requirements and set you up for success.