How Ryft Streamlined Payment Operations for a Multi-Charity Fundraising Platform
People’s Fundraising serves as an intermediary platform connecting thousands of charities and providing an all-in-one fundraising solution. They required a robust payments system that could handle their unique operational model while offering payment transparency for all their charities.


Finding payment solutions for multi-charity fundraising
After an acquirer changed their acceptance policies for complex charity-focused platforms, People’s Fundraising needed a payment provider who could:
- Support their unique needs as a charity intermediary
- Provide quick integration with minimal development costs
- Offer transparent payment processing for the charities they work with
- Implement digital wallet functionality with ease
We were looking for a solution that had quick and easy integration with minimal development needs" explains Nathan Pinkney, CEO of People’s Fundraising. "As an intermediary charity between thousands of other charities, we also needed a provider who understood our unique position as a business and the impact it has on our payments"
Seamless integration for quick and smooth migration
After evaluating three potential providers, People’s Fundraising chose Ryft because of the:
- Straightforward SDK implementation
- Built-in digital wallet functionality
- Collaborative approach with charitable businesses
- Commercial terms aligning with their business expectations
The migration from AIB to Ryft took just a couple of weeks, significantly faster than expected”
Transforming payment processes to drive growth
Within their first year with Ryft, People’s Fundraising has experienced significant operational improvements:
Immediate Impact
- Real-time payment visibility for all charities
- Streamlined reconciliation process
- Built-in digital wallet functionality with no additional development
- Enhanced payment transparency for all stakeholders
- Responsive and dedicated support team for all queries
When a payment is finalised, everyone, including the charities, knows the full cost of the payment immediately," notes Nathan. "With our previous provider, this visibility would take weeks, and reconciliation was manual and incredibly time-consuming."
Key Benefits
- Immediate payment cost visibility
- Automated reconciliation
- Built-in digital wallet functionality with no additional development
- Enhanced payment transparency for all stakeholders
- Responsive and dedicated support team for all queries
I would recommend Ryft without hesitation," states Nathan. "The team has been exceptional to work with, and they've transformed our payment operations from a time-consuming burden to a streamlined process."
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